Primary Care Monthly PawdCast
The monthly Message On Hold program that’s ideal for primary care veterinary practices
Busy primary care practices have a lot to talk about. Seasonal pet care recommendations. Preventive advice. New products, services and providers. Special promotions.
Our most popular package, the PawdCast gives you a powerfully effective way to communicate with pet owners while they’re on hold, sharing vital information that educates, engages and empowers them to take the best-possible care of their pet—and partner with you in doing so.
What’s more, this comprehensive package not only provides a customized on-hold playlist that automatically changes every month—it also gives you value-added marketing tools you can use to further strengthen your relationships with clients and help build your practice.
Why change messages monthly?
Changing messages monthly allows for messages that are the most timely and relevant which, in turn, ensures they resonate with your callers—making them more effective. PawsTime messages are crafted to not only educate and extend your hospital’s care recommendations, but also to motivate your callers to take action.
There’s no other messages-on-hold program that offers the depth, breadth and value of the PawsTime PawdCast. For a surprisingly affordable monthly fee, you get:
- A one-on-one personal phone interview with you, no time-consuming, cookie-cutter written questionnaires. Our personal interview process produces truly customized scripts reflecting your practice’s unique offerings and personality
- A brand new message on-hold production, customized for your practice, delivered electronically each month
- Each playlist includes custom messages created specifically about your practice, including messages designed to promote a new doctor or service, your fear-free approach to care, or special events/promotions, for example. We even program automatic start and stop dates for time-sensitive spots
- Combined with your custom messages, your playlist includes targeted core topics such as wellness, flea and tick prevention, oral health, and seasonal awareness topics such as heat stroke or holiday travel tips
- Scripts crafted by experienced scriptwriters and recorded by professional voice-over artists
- State-of-the-art digital playback hardware
- Unlimited edits (new doctors, hours, special events) and the ability to update/switch messages at no extra charge
- Remote hardware monitoring to automatically ensure your playlist is downloaded each month
- Ongoing technical assistance should you ever need it
Plus, your monthly PawdCast package includes a companion email chock-full of value-added marketing resources for your practice, including:
- A link to preview your next month’s PawdCast messages so you can plan your marketing effectively. For example, you’ll receive an email on July 15th so you can hear the core topics that will begin playing on August 1st. For even more advance planning we also include a list of topics being covered in September.
- HotSpot, an engaging one-page infographic you can display in exam rooms, at the front desk, email to clients or share via social media that includes timely pet care information
- Content for social media posts that tie in with that month’s PawdCast topics
- Practice-building articles with real-world guidance on topics such as how to make team meetings more productive
- Tech Tips articles on such topics as DNA testing
A Special PawdCast For Feline-only Practices, Too
If your practice is dedicated to cats, we have a customized PawdCast just for your clientele. Learn more about our feline-only PawdCast
Easy-peasy set-up and operation because we do all the work
Getting your PawdCast up and running requires virtually none of your staff’s time or effort—because our team does all the work:
- We ship your hardware so you can begin playing the current month’s core messages in as little as 3 to 5 days
- We conduct a personal, in-depth phone interview to learn about your practice—no time-consuming written questionnaires
- Our experienced scriptwriters create your custom on-hold messages for your approval (you can make as many edits as you like); these messages are tailored to reflect your practice’s personality, philosophy of care and other unique characteristics
- Once approved, our professional voice-over artists record your messages
- Your on-hold messages will update automatically and then play continuously 24/7/365, whenever a caller is placed on hold —freeing your staff to focus on your clients and patients
The PawdCast delivers unbeatable results
The monthly PawdCast is our most popular package for one simple reason—it delivers unbeatable results for a remarkably affordable monthly cost. But don’t just take our word for it—see what some of our clients have to say!
Ready to get started?
There’s no time like the present to put the PawsTime PawdCast to work for your primary care practice. Give us a call or shoot us an email, and let’s get started!